IT

Cookie Policy

Extended information

What are Cookies?

Cookies are packets of information (small text strings) sent by a web server (e.g. the Site) to the user's Internet browser, automatically stored by the user on the computer and automatically sent back to the server at each subsequent access to the Site. Cookies allow the Site to recognize the user's device and allow him/her to navigate between pages, remembering the preferences expressed and improving the users’ experience. They can also ensure that the advertisements displayed online are more appropriate and relevant to users' interests and consumption habits.

By default, almost all web browsers are set to automatically accept cookies.

Typically, cookies can be installed:

  1. directly from the owner and/or manager of the website (so-called first-party cookies);
  2. by managers unrelated to the website visited by the user (so-called third-party cookies). Unless otherwise specified, please note that these cookies fall under the direct and exclusive responsibility of the manager himself. Further information on privacy and their use can be found directly on the websites of the respective managers.

This Site may use, even in combination with each other, the following types of cookies classified according to the indications of the Privacy Authority and the Opinions issued at European level by the Working Group pursuant to art. 29 of the GDPR, and in compliance with the Guidelines published by the Italian Privacy Authority on 10 June 2021:

  1. Session Cookies, are technical cookies that are not stored permanently on the user's computer and are deleted when the browser is closed, they are strictly limited to the transmission of session identifiers necessary to allow safe and efficient exploration of the site avoiding the use of other IT techniques potentially prejudicial to the privacy of users' browsing.
  2. Persistent Cookies, are technical cookies that remain stored on the computer's hard drive until they expire or are deleted by users/visitors. Through persistent cookies, visitors who access the site (or any other users who use the same computer) are automatically recognized at each visit. Visitors can set their computer browser to accept/reject all cookies or display a warning every time a cookie is proposed, so they can decide whether to accept it or not. The user can, however, change the default configuration and disable cookies (i.e. block them permanently), setting the highest level of protection.
  3. Technical Cookies, are the cookies used to authenticate, to use multimedia content such as flash players or to allow the choice of the navigation language. In general it is therefore not necessary to acquire the user's prior and informed consent. This category also includes cookies used to statistically analyze accesses/visits to the site only if used exclusively for statistical purposes and through the collection of information in aggregate form.
  4. Non-technical cookies, are all cookies used mainly for statistical analysis, marketing and profiling purposes. Their use on users' terminals is prohibited if they have not first been adequately informed and, when requested, have not given valid consent in this regard according to the opt-in technique. These types of cookies can, in turn, be grouped based on the functions they perform as follows:
    1. Analytics, are cookies used to collect and analyze statistical information on accesses/visits to the website. They can operate on anonymous aggregate/statistical data, or in most cases, with prior consent, associated with other information such as the credentials entered for access to restricted areas (your e-mail address and password), they can be used to profile the user (personal habits, sites visited, contents downloaded, types of interactions carried out, etc.).
    2. Widgets, all those graphic components of a program's user interface, which have the purpose of facilitating the user in interacting with the program itself, fall into this category. By way of example, Facebook, Google+ and Twitter cookies are widgets.
    3. Advertising, cookies used to advertise within a site fall into this category. E.g. Google Ads, Tradedoubler fall into this category.
    4. Web beacons, code fragments that allow a website to transfer and/or collect information by requesting a graphic image fall into this category. Websites can use them for various purposes, such as analyzing the use of websites, monitoring and reporting on advertising and personalizing advertising and content.
  5. Profiling cookies, are used to trace back to specific, identified or identifiable subjects, specific actions or recurring behavioral patterns in the use of the functions offered (patterns) for the purpose of grouping the different profiles within homogeneous clusters of different sizes, so that it is possible also modulate the provision of the service in an increasingly personalized way, as well as send targeted advertising messages, i.e. in line with the preferences expressed by the user when browsing the internet. The installation of profiling Cookies and the resulting processing of the user's personal data are optional, therefore the user's consent is required for the installation of this type of cookie. Profiling cookies can also be used to obtain geolocation data with reference to the geographical position of a user, or to allow an active scan of the characteristics of the device for the purpose of identifying it through the recognition of specific characteristics and settings, also aimed at guaranteeing security, fraud prevention and possible debugging.

The users can also directly manage cookies through the settings of their browser. For further information and support the user can also visit the specific help page of the web browser in use. The Controller is not responsible for updating any links that can be viewed in this Extended Cookie Policy, therefore whenever a link is not working and/or updated, users acknowledge and accept that they must always refer to the document and/or section of the sites internet accessed from this link.

Technical cookies for which consent is not required

The Site will install on the user’s’ device and, in particular, on the browser or allow third parties to install some cookies which are necessary to acquire or have our partners acquire statistical information in a totally anonymous and aggregate form, and therefore not attributable to any specific natural person, relating to the user's navigation on the pages of the site, in order to improve usability and functionality.

The management of technical cookies will take place via the service made available by Cookiebot. More information on this service is available at the following link: https://www.cookiebot.com/it/.

Cookies for which consent is required

The Site will not install on the user's device or browser or allow third parties to install cookies for which the user's optional consent is required.

  1. •First-party profiling cookies
    Not used
  2. Third party profiling cookies
    Not used

Rights of the user (data subject)

The user of the Site - or the data subject:

  1. has the right to obtain access, updating, rectification or, when interested, integration of the data;
  2. has the right to obtain the cancellation, transformation into anonymous form or blocking of data processed in violation of the law, including those whose retention is not necessary in relation to the purposes for which the data were collected or subsequently processed;
  3. has the right to obtain certification that they have been brought to the attention, also with regard to their content, of those to whom the data have been communicated or disseminated, except in the case in which this fulfillment proves impossible or involves the use of manifestly disproportionate to the protected right;
  4. has the right to obtain the right to withdraw the consent at any time, if the processing is based on consent;
  5. has the right to obtain (where applicable) the right to data portability (the right to receive all personal data concerning you in a structured, commonly used and machine-readable format), the right to limit the processing of personal data and the right to erasure (“right to be forgotten”);
  6. has the right to:
    1. object in whole or in part, for legitimate reasons, to the processing of personal data concerning him/her, even if pertinent to the purpose of the collection;
    2. object in whole or in part to the processing of personal data concerning him/her for the purposes of sending advertising material or direct sales or for carrying out market research or commercial communication;
    3. lodge a complaint with a Supervisory Authority (in the Member State in which he habitually resides, in the one in which he works or in the one in which the alleged violation occurred). The Italian supervisory authority is the “Garante per la protezione dei dati personali”, with headquarters in Piazza di Monte Citorio n. 121, 00186 – Rome (http://www.garanteprivacy.it/).

To exercise their rights, data subjects can write to the following email address: privacy@marchesibarolo.com.